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Banning physician participation in advertisements. NRL's position

MedExpress Team

medexpress.pl

Published Oct. 24, 2023 08:05

Banning physician participation in advertisements. NRL's position - Header image
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The Medical Ethics Committee of the Supreme Medical Council has issued a position paper opposing the use of a doctor's image not only in advertisements for medical devices, but also in materials promoting cosmetics, special foodstuffs, or other products or services unrelated to medical activities.

Already last year the Law on Medical Devices appeared, which regulated the appearance of doctors and those playing the role of doctors in advertisements. We would like to understand it more broadly, also that it should apply not only to drugs and medical devices, but also to cosmetics and food products," noted Artur de Rosier, chairman of the NRL Medical Ethics Committee.

Position of the Medical Ethics Committee of the NRL of 11.10.2023 on the appearance of doctors and actors playing doctors in commercials and promotional materials

The Medical Ethics Committee of the NRL draws attention to advertisements in the media space for medicines and medical devices, as well as advertisements for cosmetics or means for special nutritional use and othe...

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