Currently, messages and warnings appearing in advertisements of medicinal products are often incomprehensible and unclear for the recipient. According to the Ministry of Health, the direction of changes should be to ensure better reception by patients of the content of advertisements for medicinal products, which will contribute to a more wise use of medicinal products.
The proposed regulation provides for the following changes:
1) change of the content of warnings regarding the safety of medicinal products - the current warning does not show the potential to build the desired attitudes among recipients who ensure the safe use of medicinal product...
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